David PerkinsAdvisory & Execution

Product, Technology & Operational Advisory

Stop Wasting Capital on Software Nobody Uses.

I help SMEs cut through AI hype to safe governance and real adoption, so they can innovate, differentiate and lift operations, backed by sustainable technology and platform decisions that return value long term. For startup founders, I help you build, scale and reach Product-Market Fit without the delivery drag.

Most Digital Investments Fail for Two Reasons:

For Non-Tech SMEs

The Trap

Overwhelmed by AI hype and stuck in manual operational drag, with no technology leadership or governance, unclear goals with nothing tracked against outcomes, and internal bureaucracy where nobody truly owns digital decisions.

The Fix

Independent technology leadership that sets governance and decision rights, defines the outcomes worth measuring, puts clear ownership in place, and streamlines the back office with proven off-the-shelf automation instead of custom build.

For Startups & Scale-ups

The Trap

Losing momentum to discovery-to-delivery friction, feature bloat, unaligned teams, and building products your customers never actually adopt.

The Fix

Fractional CPO leadership to institute high-accountability product culture, Shape Up/Agile rhythms, and relentless PMF focus.

Engagement Models

How We Can Work Together

Digital, AI & Technology Leadership

Target Audience
Non-tech business owners & operational leads
Typical Engagement
Short Sprint (2 to 4 Weeks) or Ongoing Advisory

Core Deliverables

  • Technology governance, decision rights & outcome tracking
  • Operational drag & workflow diagnostics
  • Practical AI & automation implementation
  • Tech stack consolidation & vendor management
  • Digital presence & customer-facing platform strategy

Fractional CPO / Strategic PM

Target Audience
Startup founders & scaling executive teams
Typical Engagement
Monthly Retainer (1 to 2 Days per Week)

Core Deliverables

  • Product vision & GTM roadmap alignment
  • Customer discovery & PMF validation
  • Delivery framework setup (Agile / Shape Up)
  • Security, compliance & risk maturity (SOC 2, ISO 27001)
  • Product Owner & team coaching toward outcome ownership

About

Build the Right Thing + Build the Thing Right

I am a Product Leader, Operational Executive, and former agency founder with over two decades of experience across startups, scale-ups, government, and enterprise consulting. I work at the strategic and the tactical level at the same time, setting the direction and then getting into the delivery detail with the team. I build empowered teams that own their outcomes, and I bring the governance, security and compliance maturity that turns operational ambiguity into commercial clarity.

20+ years driving product & operational leadership across startups, scaleups, software teams, government, agencies and SMEs

“David was an exceptional senior product manager who consistently delivered results and exceeded expectations. One of David's key strengths that particularly impressed me was his willingness to so fully take ownership of product (and company) outcomes and work tirelessly to move our team toward success. His behavior was much more akin to a founder than an employee. I wholeheartedly recommend him for any future opportunities.”
Kris RogersCPO at Kapiche, 2023
David Perkins, product and operations advisor based in Brisbane

Brisbane, QLD. Available for local, hybrid, or remote engagements.

Emerging Focus

ClimateTech & Sustainability

Alongside my advisory work, I am currently undertaking postgraduate study in Sustainability. I am actively applying 20+ years of SaaS execution and product muscle toward Social Impact, Sustainability, and ClimateTech solutions.

If you are building in this space, I want to talk to you.

Start a conversation

Let's Fix Your Operational Friction or Scale Your Product.

No high-pressure sales pitch. Just an honest 20-minute conversation to map out your current bottlenecks and see if there is an alignment.

20-Minute Intro Call

Pick a time that suits you

Grab a slot straight from my calendar. Bring your current bottleneck and we'll work out whether I'm the right fit.

Book a time in my calendar →

Direct Contact

Location
Brisbane, QLDAvailable for local, hybrid, or remote engagements